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Communicating Professionally in English by Television




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    Isora J. Enríquez O´Farrill, PhD
    University of Pedagogical Sciences “Enrique José Varona”
    Eduardo Garbey Savigne, PhD
    Medical University of Havana
    isora.enriquez@gmail.com
    egarbey @ infomed.sld.cu
    Communicating Professionally in English by Television

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    Course
    Aimed at developing basic communication skills, so as to:
    1. help TV learners communicate in the foreign language, to share personal, professional and social information.
    2. have access to worldwide information through the ICT.

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    The TV course complies with the key concepts of language teaching:
    Use of authentic materials relevant to the learners.
    The TV teacher leads the process. But most of exercises, activities and tasks were aimed at developing communicative skills

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    NEEDS ANALYSIS TO MEET LEARNERS´ INTERESTS

    Needs: the language the learner requires to perform successfully in a particular communicative situation.

    The needs analysis for the TV course was
    aimed at identifying the language forms,
    lexis and functions that learners needed to use in the target language.

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    NEEDS ANALYSIS
    Target needs (also known as objective
    needs) were broken down into:
    Necessities (demands of the target situation, e.g healthcare personnel travelling for overseas missions)
    Lacks (the gap between existing proficiency and target proficiency, e.g being good at communicating but not being able to perform well in different cultural contexts
    Wants (the learners' view of their needs, e.g people wanting to be independent users of English and be ready for job interviews)

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    ELT research project 2004: Findings
    Diverse variety of televiewer: different age groups and backgrounds (retired people, housewifes, students, workers, prisoners)

    More emphasis on pronunciation and speaking was suggested.

    Families got together to watch the course

    Professionals requested a course to suit their needs.

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    Response to findingsCourses created:
    Speaking more clearly: to help learners improve their four language skills, with an emphasis on listening and pronunciation to contribute to oral expression.

    Communicating professionally in English TV course .

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    Communicating professionally in English
    An ESP oriented course to
    contribute to develop
    professional skills that would
    help people interact more
    appropriately in professional
    contexts.

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    Empowering learners to participate actively
    Through permanent contacts (an email address was created for such purpose)
    Meeting the TV teachers in EFL events
    Providing opportunities for chatting (electronically)
    Answering their letters.
    By phone calls to TV studio.

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    Challenges
    Cater for more professions and occupations.
    Diversify access to course materials through different sources ( radio, internet, printed press)
    Provide more opportunities for direct interaction and feedback.
    Assessing tele-learners achievements.

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    Dr Isora Enríquez O´Farrill Course writer and curriculum designerConsultant to the Ministry of Education Cuba isora.enriquez@gmail.com

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